The European Commission has started proceedings to ensure Google complies with the Digital Markets Act (DMA) in certain ways. Specifically, the European Union’s executive arm has told Google to grant third-party AI services the same level of access to Android that Gemini has. “The aim is to ensure that third-party providers have an equal opportunity to innovate and compete in the rapidly evolving AI landscape on smart mobile devices,” the Commission said in a statement.
The company will also have to hand over “anonymized ranking, query, click and view data held by Google Search” to rival search engines. The Commission says this will help competing companies to optimize their services and offer more viable alternatives to Google Search.
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Google was already in hot water with the EU for allegedly favoring its own services — such as travel, finance and shopping — over those from rivals and stopping Google Play app developers from easily directing consumers to alternative, cheaper ways to pay for digital goods and services. The bloc charged Google with DMA violations related to those issues last March.
In November, the EU opened an investigation into Google’s alleged demotion of commercial content on news websites in search results. The following month, it commenced a probe into Google’s AI practices, including whether the company used online publishers’ material for AI Overviews and AI Mode without “appropriate compensation” or offering the ability to opt out.
Source: The EU tells Google to give external AI assistants the same access to Android as Gemini has
Robin Edgar
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