Well, if you have an iPhone, now you can turn practically anything into a unique, one-of-a-kind digital token. A new app is out that, by its own admission, lets you turn “every idea” into an NFT. It’s called S!NG, and it is the first and only free iOS app designed to let you create as many NFTs as you want. Where previously you would have had to pay a crypto exchange to get your asset minted, S!NG does all the minting for you, free of charge.
Founded by ex-Apple executive Geoff Osler, the company has sought to make its product really easy to use, too: it has a point-and-click function—so it’s basically as simple as taking a picture or making a recording on your phone to create them. You can also upload files.
As the name of the app might suggest, it’s being marketed to artists and musicians. A video on the company’s website claims that S!NG wants to use NFTs to protect creators from intellectual property theft—which is an interesting idea. The thinking here seems to be that because the non-fungibles designate specific ownership over a unique digital asset, they can preclude you from getting your song lyrics or digital recording copied and legally foisted away from you. Thus, the website claims S!NG is the “easiest way to put a stamp on an idea, label it as your own, convert to an NFT and stored in a centralized portfolio,” also adding that the app is a space where ideas can be shared “confidently and hesitation free, without having to lawyer up.” In other words, it’s like that old trick of sending yourself a certified letter to copyright text or song lyrics: it works, but only barely.
While this all sounds pretty good, the flip side is that it makes S!NG sound almost like a notepad app, where every note becomes an NFT. When you consider the ecological toll that NFTs purportedly are wreaking on the world, maybe it’s not a great idea to make every thought you jot down a non-fungible? Then again, people are apparently working on this problem, so maybe we can assume it’ll be a short-lived issue.
I’m very curious what their business model is. Put an advert into every NFT they create?