Roku releases speakers that turn volume down for loud ads and up for soft programmes. Unfortunately, only for Roku TVs.

While the tech specs of the speakers haven’t been released yet, we know how they’ll connect to and work with Roku TVs. The speaker set pairs wirelessly with Roku TVs via Roku Connect, and, thanks to built-in software that works with Roku OS, the speakers will sync up with whatever you’re watching on the smart TV. Roku told Ars in a briefing that the speakers will play optimized audio from anything connected to the paired Roku TV, including cable boxes, antennas, and even Bluetooth devices like your smartphone.

“Optimized” in this sense refers to the software-improved audio quality: automatic volume leveling will boost lower audio in quiet scenes and lower audio in loud scenes (and in booming commercials), and dialogue enhancement will improve speech intelligibility.

Source: Roku wants to grab audiophiles with its new wireless speakers for Roku TVs | Ars Technica

What a brilliant idea, and why can’t we all get it?!

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